Job Profile: Analyst
Roles & Responsibilities:
1. Developing and managing digital marketing campaigns
2. Strategies to drive online traffic to the company website.
3. Execution of Search Engine Optimization and Social Media Marketing efforts.
4. Manage PPC, SEO, Email Marketing and Affiliate programmes.
5. Tracking conversion rates through Online Campaigns
6. Drive Online sales
7. Improving the website usability through Functional testing, Usability testing, Cross browser testing, UI and system testing.
8. Work with development team to identify and capture test cases, ensure version management.
Skill Set:
1. Strong interest in Internet technologies.
2. Understanding Software development cycle.
3. Strong understanding of current online marketing concepts, strategy and best practice.
4. Experience in ecommerce, SEO, PPC, Email marketing, and social media.
5. Strong Analytical and Decision making skills
6. Ability to work in a team as well as an individual.
7. Good Communication Skills.
Experience: 1-2 years
Salary package: 1.5L to 2L per annum
Interested candidates can send resume to gpkumar@btechguru.com
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